Season 2 | Episode 12 • Penny Sansevieri
Host & Guest
About This Episode
If you only listen to one of our podcasts this year, let it be this one…
As an indie press-seeking or self-published author, the dream is to get your hard-won book out into the hands of the public. Some will jump when offered the chance because it sounds too good to be true. In this episode, Kathleen and Penny Sansevieri go in-depth into the darker side of the publishing world. A caution for the hopeful to do their due diligence before handing money to a supposed publishing company or marketing firm.
Penny is a marketing expert who recently has run into scammers using her company’s name to fleece folks out of thousands of dollars. It’s a heartbreaking side of the industry. We at Talking Book Publishing wanted to cover this topic. We feel the responsibility to our audience to inform on all sides of this industry. So you can make informed decisions when it comes time to take the preverbal leap of faith with your book. Remember, not all companies are bad, and there are some great tips in this episode to help you on your book journey.
Penny will also be a speaker at this year’s 805 Writers Conference and will be doing a session, a workshop, and mini group talks with a handful of people. For more information, you can visit 805WritersConference.com.
About our guest
Founder and CEO of Author Marketing Experts, Inc. (AME), Penny Sansevieri is a bestselling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU. She was named one of the top influencers of 2019 by New York Metropolitan Magazine.
Her company is one of the leaders in the publishing industry and has developed some of the most innovative Amazon Optimization programs as well as Social Media/Internet book marketing campaigns. She is the author of 18 books, including How to Sell Your Books by the Truckload on Amazon, Revise and Re-Release Your Book, 5-Minute Book Marketing, and Red Hot Internet Publicity, which has been called the “leading guide to everything Internet.”
AME has had dozens of books on top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal. To learn more about Penny’s books or her promotional services, visit www.amarketingexpert.com.
This episode takes a nuanced look at creating a religion and applying ancient practices to a modern-gothic coming-of-age tale. But this is not just world-building. How do you find time and discipline to get a manuscript completed? There is a wealth of wisdom for writers here.
One in four readers is listening…
There are so many platforms to get your book into the hands of readers. But how do you choose where to put your money as a self or indie-published author? The current audiobook industry is raking in over $16b a year. Our guest today, on the first episode of season three, is Scott Ellis. He’s created a business around getting your books narrated and out into the world for readers or listeners, as the case may be. Scott goes over everything from how you get paid to how he gets paid. Plus, the benefits of producing your work in this media. A jam-packed 55 minutes, co-hosted by Kathleen kaiser and Adanna Moriarty, season three is bound to be exciting with our new platform.
Do you need an editor? Have you ever wanted to pick an editor’s brain before you had to pay them? Do you even know what an editor does for your manuscript? We round out 2022 with our last episode of the season and the talented Anna Corbeaux of Corbeaux Editorial Services. Kathleen and Adanna pick the brain of a full-time working copy and developmental editor to get your questions answered.