Season 2 | Episode 3 • Kathleen Kaiser Part One
Host & Guest
Host, Kathleen Kaiser
Producer, Adanna Moriarty
About This Episode
In part one of this two-part series with show host Kathleen Kaiser and producer Adanna Moriarty, the conversation centers around what an author needs for a successful book launch. Adanna interviews with Kathleen, asking everything from knowing your audience to what elements you need for your author platform, Amazon, Goodreads, and more. An in-depth look at marketing for your genre, this series is a can’t miss informational journey to the tools you need to sell more books.
Beginning as a music journalist turned publicist, Kathleen Kaiser’s career spans over 50 years of involvement in the most exciting industries of her generation. From rock and roll in the 60s and 70s to the digital/internet revolution of the late 80s, 90s, and 00s, she has been a marketing professional for Fortune 100 companies, small startups, and conferences/tradeshows around the world. She turned her focus to the literary community in 2008 when she released her first novel.
Named Publicist of the Year in 2016 by the Book Publicists of Southern California for her contributions to the literary community, Kathleen maintains a small list of clients that allow her to continue her volunteerism. She is president of the national literary nonprofit the Writers & Publishers Network, producer of the 805 Writers Conference, and organizer of a monthly literary meeting in Thousand Oaks, CA co-sponsored by IWOSC. She produces webinars and launched a new podcast –Talking Book Publishing with Kathleen Kaiser – in April 2021.
In today’s episode, our guest Kimberly Davis Basso talks about self-publishing. She has won multiple awards for her books, two memoirs (I’m a Little Brain Dead and Birth and Other Stories), plus a new book of horror short stories (Next Door). Kimberley is a wealth of information and shares it freely with our listeners.
In Part two of our LA Times Festival of Books author showcase, we talk with three more authors who will be in the WPN booth (#200). Norbert Soski, Author of Only Human, A Guide to the Human Operating System; Rosalinda Diaz, Author of Rom-Com Bee Stings; and Adanna Moriarty, best-selling author of Threadbare, a Patchwork of Poems that Make a Life. In this episode, you get to know each author and what you can expect from them at the festival. Both Norbert and Rosalinda have cool giveaways for the folks who buy their books during the weekend (April 23 &24), and Adanna’s publisher is bringing all sorts of goodies.
April is an exciting month for the book world. The LA Times Festival of Books is the largest book fest in the country, usually seeing 150,000 guests throughout the weekend. The last two years have put a halt to this giant outdoor festival, but 2022 brings it back to life. Expecting around 100,000 people to walk around the festival held on the USC campus in Los Angels. Every year WPN reserves a big booth, and our members join us, allowing them to really sell and hype their books up. It’s networking at its most pure. In this episode, we talk with three authors from the WPN booth, Shirley Strickland, author of The Awakening of La Muse; Tamara Miller Davis, author of Despite the Buzz; and Catherine Klatzger, author of You Will Never Be Normal. These 3 ladies have written inspiring stories, all very different voices that need to be heard.