Season 3 | Episode 5 • Kathleen & Adanna
Host & Guest
Kathleen Kaiser &
About This Episode
On Author Branding
Kathleen and Adanna discuss author branding in this episode of Talking Book Publishing. And why it’s essential to start thinking of what that means for you early in your book journey.
Many people believe branding is for companies that have services and products to sell. But guess what? That’s you. As an author, you are selling a product, your book, but also you as the story creator. This book journey is a business; without thoughtful and targeted branding, you miss out on potential sales.
Kathleen and Adanna jump into the nitty gritty of what branding should look like for the author and how to incorporate it into your marketing phases across all your platforms. From interior layout to cover design and your website and social media, it’s a crucial part of book creation. Listen to the episode and get your creative juices flowing on how your readership knows you.
What has your branding journey been, where do you struggle, where have you succeeded, and where can we help you? We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at email@example.com and join the conversation in the comments on our Instagram @writerspubsnet.
Season 3 |Episode 4 • Catherine Ann Jones
A memoir could be the most important thing you ever try to write. It’s not an easy journey. It takes courage and introspection, and well some grasp of your memories. In this episode, the storied Catherine Ann Jones joins Kathleen and Adanna to discuss the craft of a memoir. Catherine delivers tons of information on building your story. Even when you think, “maybe my life hasn’t been interesting enough,” you’re probably wrong. That’s where bravery comes in, to dig deep and get it out there.
Season 3 | Episode 3 • Steve Kidd
What does a successful marketing campaign take to make you a bestselling author? Today’s Talking Book Publishing’s guest is Steve Kidd. He’s a marketing guru starting out in the early days of internet marketing and the author of twenty books. He walks listeners through some key points in using Amazon and the importance of building and using your internet community to sell books, whether it’s a new release or you published 15 years ago.
Season 3 | Episode 2 • Stephanie Kemler
This episode takes a nuanced look at creating a religion and applying ancient practices to a modern-gothic coming-of-age tale. But this is not just world-building. How do you find time and discipline to get a manuscript completed? There is a wealth of wisdom for writers here.